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Trice Welcomes Michael Banashak as New VP of Global Sales to Drive Growth

We are excited to welcome Michael Banashak to further grow our global customer base and expand our global footprint in sales and distribution. Michael has over 20 years of sales experience, with 15+ years in Healthcare IT Sales internationally, and has a proven track record of building successful teams and driving exceptional growth. 


“Michael is a high-performing natural-born leader who has successfully inspired multiple teams to reach new heights. The timing is excellent. In 2023 we are launching our next-generation platform with new, innovative services for clinicians and patients. Micheal brings two decades of healthcare IT and sales leadership to our company and we are thrilled to have him joining the team.”

– Åsa Nordgren, CEO of Trice Imaging


Michael has deep knowledge of medical imaging ecosystems with everything from Imaging devices, Enterprise Cloud Solutions, Advanced Visualization, and AI Tools. He has experience selling various products and services to a diverse range of clients, including hospitals, imaging centers, and private practices. Michael comes to Trice with extensive experience building global organizations, partnerships, and distribution channels.


“It is exciting to be joining a company with a focus on engaging patients with a 21st-century approach. Trice Imaging is passionate about making a positive impact in the patient journey and giving back to make the world a better place and I am honored to be part of the team.”

– Michael Banashak, VP of Global Sales 


As VP of Global Sales, Michael will be responsible for leading our sales team to drive growth across all markets. He will further expand and excel our partnerships, alliances, and distribution channels. Michael will join the leadership team to develop and execute sales strategies and ensure that we continue to deliver exceptional value to our clients.

Welcome to the Trice team, Michael!


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